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Home > PRS Foundation announce a host of activity at Introducing Live as event reveals it has reached its Keychange pledge

Hear from Momentum funded MOBO and Mercury Prize nominated Novelist, panels on Keychange, get advice from the PRS Foundation team, industry experts and more at brand-new three-day festival, Introducing LIVE, which has reached its Keychange target of a gender balanced line-up


  • PRS Foundation presents Conversations with Momentum supported MOBO and Mercury Prize nominated Novelist and other artists funded by PRS Foundation’s Momentum Music Fund
  • PRS Foundation presents discussions on Keychange
  • PRS Foundation team at Tobacco Dock to give advice via 1-to-1s sessions
  • PRS Foundation staff feature on other industry partner’s panels
  • BBC Music Introducing LIVE 2018 features 49% of speakers identifying as female transgender or non-binary, demonstrating its commitment to the Keychange 50-50 pledge


As PRS Foundation prepare to present multiple sessions at BBC Music Introducing LIVE 2018 including a panel about the international Keychange programme, the conference reveals that they have reached their Keychange target of achieving a gender balanced line-up of speakers.  From the 482 speakers booked, 235 (49%) identify as female, transgender or non-binary.  The event is one of over 130 music conferences and festivals taking PRS Foundation’s Keychange pledge of reaching a 50:50 gender balanced line-up by 2022.


Vanessa Reed, CEO, PRS Foundation and founder of Keychange said, “Congratulations to the team behind the event for programming a gender balanced line-up of speakers so soon after joining the global movement of music events signed up to the Keychange pledge towards a 50:50 line-up by 2022.  This is another concrete example of an event being able to reflect the diversity of the young people we should be encouraging into the industry and proof that there are many talented women out there to choose from.  I hope this exciting news inspires more conferences and festivals to follow suit.”


Commenting on reaching a balanced line up Jason Carter, Event Director, Get On Vision said “This event has been created to inspire the next generation of music industry talent. We’re delighted to be working with the PRS Foundation team and to have reached our pledge of a 50/50 line up across our speakers and panellists for our inaugural event. All credit to Lara Baker, our Head Of Programming, who has worked tirelessly to meet the pledge. We can’t wait to open our doors at Tobacco Dock on Thursday 8 November.


To coincide with this, PRS Foundation, the UK’s leading charitable funder of new music and talent development announces a host of activity at this year’s event including In Conversation sessions with Novelist and other Momentum funded artists, Keychange and Momentum Music Fund discussion panels, 1-to-1 advice sessions as well as PRS Foundation staff featuring on a number of industry panel discussions.


Taking place from 8th-10th November at London’s Tobacco Dock, the conference invites emerging music creators to find out more on how to develop and further their careers through a range of workshops and panel discussions covering tips on funding support, career advice, successful artists’ stories and meeting those that work in the industry in person.


Highlights from the packed three-day event organised by PRS Foundation include, MOBO and Mercury Prize nominated and Momentum Music Funded Novelist taking time out of his busy schedule to be interviewed by 1xtra’s Sian Anderson for an In Conversation session on Saturday 10th November at 11.30am in The Cockpit Room. Novelist will discuss with Sian the path he has taken as an independent artist, and the hurdles, battles and struggles along the way. Focussing on the huge success of Mercury nominated ‘Novelist Guy’, this conversation is an opportunity to get a unique insight into the story of one of the most exciting songwriters around.


PRS Foundation will also be running further discussion panels focussing on two of its pioneering talent development programmes, Keychange and the Momentum Music fund.  The Keychange panel, “Investing in the Future of Music” will feature men and women pioneers who are driving innovation and future proofing the industry by addressing the gender gap in music. The panel will be start at 11.30am on Thursday 8th November in the Cockpit room and features Yaw Owusu (Liverpool International Music Festival), Suzi Wu (Keychange artist) Toby L (Transgressive), Harriet Moss (Manners McDade/ innovator) and chaired by PRS Foundation’s CEO Vanessa Reed.


The Momentum Music fund panel takes place at 2.15pm on Saturday 10th November in the Discovery Theatre and is presented by Spotify, the digital partner for Momentum Music Fund.  This “Gaining Momentum” panel, delves into how artists build momentum in the first place, when they should apply to the fund and what Momentum expert assessors are looking for. This masterclass is a fantastic opportunity to hear from Momentum funded artists Hardy Caprio, Ms Banks plus their teams on their shared experiences and top tips that will help other artists to strengthen their applications. The panel is chaired by Sian Anderson (Director, SighTracked & DJ/Presenter, 1Xtra).


During the three days of the event there will be opportunities for music creators to meet the PRS Foundation team at the Careers Fair with UK Music (The Vault) to discuss PRS Foundation programmes and how they can access funding for the next stage of your career.


PRS Foundation staff will also feature on industry partner panels including on the Help Musicians UK panel “Doing it Differently; Sustaining Art Business and Health”, and the “Getting Funding For Your Music Career” panel. Our partners PPL and PRS also host “Get Played, Get Paid! Making Money From Your Music” on the Thursday and Friday.


There are also a host of events involving PRS Foundation’s Talent Development Partners from across the UK including Urban Development’s “In Conversation with DJ Target” and a series of events presented by our friends at Help Musicians UK.


For full details and timings click here

For more info about Keychange here

Click here for BBC Introducing Live full programme

Click here for Help Musicians UK sessions.


Tickets for the event are available here.