Second round of Yorkshire-based artists to receive PPL Momentum Accelerator support, in partnership with Launchpad
- Three Yorkshire based artists – Downtown Kayoto, Noya Rao and Team Picture – to receive PPL Momentum Accelerator talent development grants of up to £5,000 each
- Next PPL Momentum Music Fund deadline: Monday 24th May 2021 at 6pm
The three Yorkshire-based artists to receive the latest round of PPL Momentum Accelerator talent development grants, in partnership with Music:Leeds / Music Local’s Launchpad and supported by Arts Council England:
- Downtown Kayoto – Recording and marketing
- Noya Rao – Recording, marketing and live performance
- Team Picture – Recording
Selected by a network of industry experts, the three artists each receive grants of up to £5,000 to develop their careers and continue building momentum to get to the next vital tipping points in their careers.
PPL Momentum Accelerator artist Noya Rao said,
“We are so grateful to have the support from PRS Foundation and the PPL Momentum Accelerator Fund! This grant will help us to fund the creation of our next release, tour our new music and in the long run, aid the expansion of our team and access a greater reach for our music.”
PPL Momentum Accelerator funding supports exciting artists with a growing fanbase and who are working to establish a music industry team. The full PPL Momentum Music Fund is for artists with a team already in place and at a tipping point, ready to take the next step in their careers. The next deadline for the PPL Momentum Music Fund support is 24th May 2021 at 6pm.
Find out more and apply here
This targeted Yorkshire edition of PPL Momentum Accelerator is in partnership with Launchpad, delivered by Music:Leeds / Music Local, which offers opportunities and support for emerging artists, musicians, producers, bands, composers and industry professionals in the Yorkshire region. Since 2019, Launchpad has directly supported over 70 artists and professionals with a combination of live opportunities, recording support, project funding and one-to-one industry advice & mentoring. The next deadline for Launchpad support is 17th May 2021. Applications can be made via the Launchpad website
Kwame Safo, Grants & Programmes Manager (Industry Funds) at PRS Foundation said:
“Huge congratulations to the three exceptionally talented Yorkshire based artists selected in this second round of our PPL Momentum Accelerator. Being able to develop music careers for those creating music around the country is more important now than ever as we slowly emerge from the pandemic. This type of targeted support is critical to ensure talent is supported. We’re delighted to be partnering with forward-thinking organisations outside of London like Music:Leeds/ Music Local in Yorkshire so that we could bring support such as our PPL Momentum Accelerator to the exciting music creators in places all over the UK that are brimming with talent. We’re excited to be building on the programme and our relationship with PRS Foundation’s Talent Development Partner organisations across the UK to continue to invest in talented music creators outside of London with varied and targeted support.”
Samuel (Whiskas) Nicholls, Founder & Director of Music:Leeds said,
“It’s amazing to be able to provide career boosting support for these 3 artists from across Yorkshire, that will enable them to take the next steps in reaching a bigger audience. These artists are doing incredible things, across different genres, and the activity this funding will enable them to undertake really cements the incredible talent that exists in the region.”
Peter Leathem, Chief Executive Officer at PPL said:
“The PPL Momentum Accelerator is doing vital work in helping develop talented artists outside of London. Downtown Kayoto, Noya Rao and Team Picture’s music is a testament to Yorkshire’s musical output and the importance of local music scenes, and PPL is proud to support their careers.”
Managed by PRS Foundation, the PPL Momentum Music Fund initiative awards grants of £5,000-£15,000 using funds from PRS Foundation, PPL, Creative Wales, Arts Council of Northern Ireland and Invest Northern Ireland. Spotify, the official digital partner on the fund, contributes additional funding and a reward package containing exciting promotional opportunities and a close working relationship between Momentum artists and the Spotify team.
Click here for a full rundown of all the artists supported
This new partnership with Music:Leeds/ Music Local’s Launchpad and PRS Foundation’s PPL Momentum Accelerator targeted support for Yorkshire has been made possible thanks to support from Youth Music and using public funding by the National Lottery through Arts Council England, Leeds 2023, arts@leeds, and PRS Foundation’s Talent Development Partner network. You can find out more about Launchpad here.
From April 2013-March 2020 (Years 1-7), Momentum supported 390 artists and invested over £3.74m into new music. Based on the 5 Years of Momentum Report (2013-18), this means Momentum has:
- Supported 225 albums
- Over 260 UK Tours and over 1,400 live dates
- Generated over £18m for the UK music industry and UK economy.
PRS Foundation and Arts Council England initiated The Momentum Music Fund in 2013. Arts Council England originally established the need for this specific fund and supported the programme from 2013-18.